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CCI price has been announced

I just received the CCI price. It's almost $ 900 standart and if I want carbon fiber, it's almost $ 1,200. Do you think it's a reasonable price?

Absolutely unreasonable! Half those numbers would still be unreasonable.

Wow, lame... that is probably like 800% profit.

I wonder how much is the material and how much is the labor. Considering very simple design and plastic, I can't justify the asking price. Unfortunately there is no alternative but I think if I order it in China, it would cost $ 200 max or even less.

You guys are forgetting this is low volume manufacturing, and a large up front development cost. They probably need to sell to a significant number of people to recoup their spend. The margin is probably high, but they are starting from way under water. This is a relatively limited potential market with a lot of variable build styles. That being said, I think I will stick with what I have for now.

CCI is too simple for this price.

Not clear to me why the development cost should be very high. The functional requirements are simple, the operating environment is benign, the dimensions are prescribed by the car and the material requirements are not extreme. Even the manufacturing requirements don't appear to be high and material costs can't be excessive. What is it that justifies such a high price? One wonders what volume they have built in to their financial plan for the year.

Hey - what is "CCI"? I Googled it, and I get the following, among others:

Canine Companions for Independence
Cardiovascular Credentialing International
Corinthian Colleges, Inc.

and I know it isn't this:

California Correctional Institution

(Could you please spell out the acronym?)

i agree but answer is because they can'' if S owners wlll buy it. Some obviously will b/c they are used to MB,Lexus/BMW type "storage" space. Others (me) wont in order to keep the interior uncluttered and sleek. Understand both views but it's S owners who are creating demand and validating their price.

Not clear to me that S owners are validating their price based on this and at least one other thread

Love what CCI has done, but can't see spending that kind of money to hold a few things! Of course, price may come down - initial costs for them were high, and they don't have competition can drop price easier than raising it. Not as sleek as theirs, but here is my poor man's version:

(@nick - maybe a cheapskate, or maybe just see "value" in different places! I am sending 3 kids to college, you know!)

Ugly and expensive. I would rather keep that space empty.

I don't mind spending even more money for CCI but not this simple piece of leather and plastic. Obviously if I sent $ 108,000 on a car, who cares about another grand. But every item has to have a price. This particular item is overpriced and I think not too many people will buy it. Although I wish them luck and hopefully they will come up with the better design for this kind of money.

Low volume hand-crafted production isn't cheap, and what you are paying for is for it to look like it came with the car. Anybody can make something that holds stuff and fits in the center console area for a lot less, but it won't look as good.

I agree it is a lot of money for the functionality, but I am considering it. The question is do you want something that looks like it was cobbled together in your workshop, or that looks like it came with the car?

Wow there are a lot of very mean sprited people on these forms. While I too cannot justify the price I think they did an excellent job and should be commended for it. As you mother should have told you, if you have nothing nice to say, say nothing.

Teslaaccessories read the posts of reservation holder’s complaints about the lack of center console and set a course of action to offer a solution.

rdloftin1. OK, you’re the man. I will place an order with you, right now, for an equal or better quality center console finished in matching tan leather and obeche gloss. Can you do it for $500 and deliver in 6 months or less? Otherwise, less talk and negativity, if you can do better… do it! I am ready to order a center console from you. My “S” is in the garage, charged, we are ready to go. So please … get busy.

Ylyubarsky. Brilliant, perhaps TM should shift production to China too. OMG, they could market an “S” for half the price!

I have corresponded with the manufacturer. They just don't get it - they talk about "bespoke" and comparisons with MB, BMW, Porsche, Audi, etc., but don't seem to understand the market for what is essentially a fancy cupholder and bin. Here is the text of my latest email responding to them:

"I am a capitalist and business owner too, try to sell my gourmet oysters as a premium product, but there is a value price point that makes sense, and above which one is either gouging or over-engineering, and will therefore see no business. I can afford pretty much anything, and want to purchase one of these… but also know the value of a dollar and this product, and will not overpay.

The right price point for this product is $300-$350 for basic and $400-450 for custom. They are nice, but not THAT great, especially with only one cup holder. There HAS to be a good margin even if you push it to $600 and $700, or you are not sufficiently value-engineering. I don’t want to insult you, but there’s a sliding scale of price vs quality benefits here. The Model S was engineered with fairly cheap materials , things like felt wheel well liners, cheap interior lights, low quality carpets, and inexpensive body fasteners compared to MB, Porsche, and BMW, for a reason – they had to hit a price point, so put the money into drivetrain, batteries, interface design, etc. Perhaps if this were a Bentley, Ferrari or Lamborghini… but it’s not.

I am certainly not the only potential customer with this type of feedback. I buy a lot of custom-made parts for things like boats, airplanes, motorcycles and antique cars, have no problem paying up, often over-paying for low-volume and exclusive items like yours, but you are not yet in the ballpark with this product.

Perhaps you need to partner with an existing aftermarket accessories company to get your ducks better lined up.


Plenty of cheap alternaives, albeit lower quality:


omg, stop trolling... you are not even able to answer my questions (in different thread) and now laughing to everybody? Don't bother...
This thread just discuss if that price is reasonable. A lot of people including me thinks it is not (same as Parcel Shelf), but will somebody buy it? Yea, probably, there is not many alternatives...

For comparison purposes, there are some other highly engineered custom parts emerging for the Model S, with more reasonable price expectations.

Note that Torklift sells a custom made-in-the-USA hitch system specifically designed to fit only the Model S, and it includes much more engineering thana fancy cupholder. Besides weighing over 50 pounds, it entails custom welding, powder coating, detailed instructions, etc. - and it only costs $349.95!

That $350 included shipping from Seattle to Virginia! The Torklift guys did not engage in the fancy website pre-order lead-up hype, and don't push their product on the Model S forums like some do, but are much more realistic about product value.

I mean there is not many alternatives which looks that great and fit so nicely to Model S.

It does look reasonably nice by itself, and I would buy one at an appropriate price point, although the stitching swirl on the sides is not in keeping with the car's interior design, which is mostly a simple aesthetic. This one design element would be more fitting on a motor home, with splashy side graphics and mirrored ceilings... just sayin. A simple horizontal stitch line or two would be better.

Anyway, they have my order at $65- - WAY too much IMHO, but I would reluctantly stretch to that price point for this product.

sorry, meant $650

@petero +1

After the incredible uproar and an avalanche of posts decrying the lack of storage and center console, "essentially a fancy cupholder and bin", Soflauthor saw a business opportunity and took on making one "essentially a fancy cupholder and bin". The whole forum was very supportive until... well - now, when the price is announced.

Well - it is an open market. You can buy it, or not.

Someone said "when you spend 100k on a car, whats another $1000?"

Thats rediculous. Im still going to determine what "value" is, and am not going to give up what I think is way more money than its worth, just to have it.

If you are rich enough that money "aint a thang," well Kudos to you, enjoy your CCI. Just don't talk down to those of us that are not keen to just throw away money.

It makes sense tho, seeing the prices of any of the other options on the car.

One note: I am getting a 85kwh Perf, 21",black on black with carb fiber. See the note below. Very disappointing that they do not make a unit that matches the black seats with the red piping. I hope they will consider making it sometime soon. I will stay on the wait list and hope for the best.

Hi Mitchell,

Congrats, you are now confirmed on the CCI Waiting List.

Re: availability, the CCI will be forthcoming in a few weeks, Waiting List members are priority, more specifics below:

Note: we have a black/CF custom option, but, this does not include the red piping - photos of this option below:

I previously posted that I thought the "market" might be thinking the CCI would cost $350-$450, so I encouraged the CCI developer to run a survey on their website in an effort to determine the price demand elasticity. I'm no expert, but there is a scientific way to determine the optimum price that maximizes your profit. I believe this product has a very elastic demand, and lowering the price could greatly increase their sales.

I also think they did a very good job on the design and know that product development is a very difficult, expensive, and time-consuming process, and I admire that Soflauthor had the determination to follow his idea through to a finished product.

Soflauthor - if you're reading this, consider finding an overseas source to produce your product at a more reasonable cost, and run a survey on your website to determine what that "sweet spot" is that will make everyone really consider the CCI. I think if the price for the standard CCI was under $500 almost everyone that owns or is buying a Model S would consider it. On the other hand, if you are getting a lot of orders at your current price-point then this is just another example of where forum postings do not always represent "reality".

Best of luck to you - your design team did a fantastic job.

I will at least pass until Tesla starts to sell the opportunity console. If TM sells theirs at say $300 to start CCI will be hurting and early buyers will be upset, I'm waiting.

I too am surprised at the amount of negativity. I think Soflauthor has put a lot of heart and soul, not to mention time and money into the development of this product. I wish him the best. I'm also hoping that both he and Tesla will sell in volume, and at some point can bring the price down. However if everybody criticizes and nobody buys, we'll never get to that point.

Is $890 a lot? Perhaps. Will I buy one? Likely, although I'd like to see one in the flesh first.


Thanks for all of your input.

I've posted my one and only comment on CCI pricing on the "Aftermarket" thread. If you have interest, I suggest visiting there.

I got the 86KW battery because it is useful. I got the performance model because, well, it’s fun - and considering that I intend to hold onto my car over many years I figured I may as well go all in. Now that I have this beauty I plan on getting the custom CCI because in my personal opinion it will make the interior look better as well as add functionality. If I have the car for 10 years, that comes to about $110 a year for the upgrade. Sure it’s a lot, but I can afford it and for my baby, it’s worth it.

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