Tesla’s mission is to accelerate the world’s transition to sustainable transport.
Tesla Motors was founded in 2003 by a group of engineers in Silicon Valley who wanted to prove that electric cars could be better than gasoline-powered cars. With instant torque, incredible power, and zero emissions, Tesla’s products would be cars without compromise. Each new generation would be increasingly affordable, helping the company work towards its mission: to accelerate the world’s transition to sustainable transport.
Tesla’s engineers first designed a powertrain for a sports car built around an AC induction motor, patented in 1888 by Nikola Tesla, the inventor who inspired the company’s name. The resulting Tesla Roadster was launched in 2008. Accelerating from 0 to 60 mph in 3.7 seconds and achieving a range of 245 miles per charge of its lithium ion battery, the Roadster set a new standard for electric mobility. Tesla would sell more than 2,400 Roadsters, now on the road in more than 30 countries.
In 2012, Tesla launched Model S, the world’s first premium electric sedan. Built from the ground up to be 100 percent electric, Model S has redefined the very concept of a four-door car. With room for seven passengers and more than 64 cubic feet of storage, Model S provides the comfort and utility of a family sedan while achieving the acceleration of a sports car: 0 to 60 mph in about five seconds. Its flat battery pack is integrated into the chassis and sits below the occupant cabin, lending the car a low center of gravity that enables outstanding road holding and handling while driving 265 miles per charge. Model S was named Motor Trend’s 2013 Car of the Year and achieved a 5-star safety rating from the U.S. National Highway Traffic Safety Administration.
In late 2014, Tesla CEO Elon Musk unveiled two dual motor all-wheel drive configurations of Model S that further improve the vehicle’s handling and performance. The 85D features a high efficiency motor at the front and rear, giving the car unparalleled control of traction in all conditions. The P85D pairs a high efficiency front motor with a performance rear motor for supercar acceleration, achieving a 0 to 60 mph time of 3.2 seconds – the fastest four-door production car ever made.
Now with more than 50,000 vehicles on the road worldwide, Tesla is preparing to launch Model X, a crossover vehicle that enters volume production in 2015. Featuring exhilarating acceleration, falcon wing doors, and room for three rows of seating, Model X defies categorization.
Tesla owners enjoy the benefit of charging at home so they never have to visit a gas station or spend a cent on gasoline. For long distance journeys, Tesla’s Supercharger network provides convenient and free access to high speed charging, replenishing half a charge in as little as 20 minutes. Superchargers now connect popular routes in North America, Europe, and Asia Pacific.
Tesla’s vehicles are produced at its factory in Fremont, California, previously home to New United Motor Manufacturing Inc., a joint venture between Toyota and General Motors. The Tesla Factory has returned thousands of jobs to the area and is capable of producing 1,000 cars a week.
The company is expanding its manufacturing footprint into other areas, including in Tilburg, the Netherlands, where it has an assembly facility, and Lathrop, California, where it has a specialized production plant. To reduce the costs of lithium ion battery packs, Tesla and key strategic partners including Panasonic have begun construction of a gigafactory in Nevada that will facilitate the production of a mass-market affordable vehicle, Model 3. By 2020, the gigafactory will produce more lithium ion cells than all of the world’s combined output in 2013. The gigafactory will also produce battery packs intended for use in stationary storage, helping to improve robustness of the electrical grid, reduce energy costs for businesses and residences, and provide a backup supply of power.
Tesla is not just an automaker, but also a technology and design company with a focus on energy innovation.
Elon Musk is the CEO and Product Architect of Tesla Motors and the CEO and Chief Designer of Space Exploration Technologies (SpaceX).
At Tesla, Elon has overseen product development and design from the beginning, including the all-electric Tesla Roadster, Model S and Model X. Transitioning to a sustainable energy economy, in which electric vehicles play a pivotal role, has been one of his central interests for almost two decades, stemming from his time as a physics student working on ultracapacitors in Silicon Valley.
At SpaceX, Elon is the chief designer, overseeing development of rockets and spacecraft for missions to Earth orbit and ultimately to other planets. In 2008, SpaceX’s Falcon 9 rocket and Dragon spacecraft won the NASA contract to provide a commercial replacement for the cargo transport function of the Space Shuttle, which retired in 2011. The SpaceX Falcon 1 was the first privately developed liquid fuel rocket to reach orbit. In 2010, SpaceX became the first commercial company to successfully recover a spacecraft from Earth orbit with its Dragon spacecraft. In 2012, SpaceX became the first commercial company to dock with the International Space Station and return cargo to Earth with the Dragon.
In addition, Elon is the non-executive chairman and principal shareholder of SolarCity, which he helped create. SolarCity is now the leading provider of solar power systems in the United States.
Prior to SpaceX, Elon co-founded PayPal, the world's leading Internet payment system, and served as the company's Chairman and CEO. Before PayPal, Mr. Musk co-founded Zip2, a provider of Internet software to the media industry.
He has a physics degree from the University of Pennsylvania and a business degree from Wharton.
The story of JB's career started at a junkyard in Wisconsin, where, at the age of 14, he discovered a discarded electric golf cart and decided to rebuild it. Thus began a lifelong fascination with energy work and electric vehicles.
As a co-founder of Tesla, JB has overseen the technical and engineering design of the vehicles, focusing on the battery, motor, power electronics, and high-level software sub-systems. Additionally, he evaluates new technology, manages vehicle systems testing, and handles technical interface with key vendors.
Prior to Tesla, JB was the CTO and co-founder of the aerospace firm, Volacom, which designed a specialized high-altitude electric aircraft platform using a novel power plant. At Volacom, JB invented and patented a new long-endurance hybrid electric propulsion concept that was later licensed to Boeing. Before Volacom, JB worked at Rosen Motors as a propulsion engineer developing a new hybrid electric vehicle drivetrain based on a micro turbine and a high-speed flywheel. JB was also part of the early team at Pentadyne, where he designed and built a first-generation 150kW power inverter, motor-generator controls, and magnetic bearing systems.
Armed with a bachelor's in energy systems engineering and a master's in energy engineering from Stanford University, JB left the cold winters of Wisconsin for good. He now lives in Menlo Park, Calif., where he continues to indulge his passion for electric transportation: he built an electric Porsche 944 that held a world EV racing record, a custom electric bicycle, and a pioneering hybrid trailer system. JB is also an accomplished pilot.
As the Chief Designer at Tesla, Franz is responsible for the design of Model S and Model X, charged with driving the overall design direction of Tesla and establishing a world class design competency for all future Tesla products. Prior to joining Tesla, Franz was Director of Design at the Mazda North American Design Center, where he pioneered the Nagare surface language design philosophy and was responsible for the design of all Mazda product in North America. Before spearheading design at Mazda, Franz was Design Director at General Motors where he penned the Pontiac Solstice, Saturn Sky and various other concepts. He began his career as Assistant Chief Designer at Volkswagen involved in the New Beetle and Audi TT design development.
Deepak brings more than 15 years of global automotive financial experience to the Tesla team. As Chief Financial Officer, Deepak brings invaluable insight of a well-versed industry veteran to help Tesla become a leading automobile company in the world.
Prior to joining Tesla Motors, Deepak was the Controller of Small Cars Product Development at Ford with the goal of bringing several exciting fuel efficient automobiles to the North American market. Previously, Deepak was CFO for Ford of Southern Africa, a $3 Billion subsidiary where he oversaw the finance, legal and IT functions. Prior to that, Deepak served as CFO for Auto Alliance International, a joint venture between Ford and Mazda with over $4 billion in revenue. His career at Ford included assignments in all aspects of the business, including Manufacturing, Marketing and Sales, Treasury, Acquisition and Divestitures.
Before joining Ford, Deepak worked as an engineer for Kennametal, Inc. near Pittsburgh, PA for almost 6 years and developed two new ceramic composites cutting tools for machining of aluminum alloys in aerospace and automotive industries.
Deepak, his wife and two daughters have moved from Michigan to Silicon Valley, where Deepak spearheads financial initiatives out of Tesla’s Palo Alto headquarters. In his spare time Deepak enjoys biking, spending time with his kids, and hiking. He loves cooking Indian food on special occasions just to have fun with his friends and family.
Deepak holds bachelor's and master's degrees in materials engineering from Banaras Hindu University and Northwestern University, respectively and an MBA from Carnegie Mellon University. In 2010, following Tesla’s successful IPO, Deepak was named Silicon Valley Business Journal’s CFO of the Year.
Jay Vijayan is the Chief Information Officer for Tesla Motors. Jay and his organization are responsible for business applications, infrastructure, network, security and systems operations for all of Tesla including the support of engineering, manufacturing, corporate business groups and the global sales, marketing and service business groups.
Jay champions IT as an enabler for Tesla and works with all the company’s groups to identify opportunities, structure, develop and deliver systems and solutions. Jay brings more than 17 years of IT, Applications Development and Management experience. Before joining Tesla Jay was the Sr. Director, IT Business Applications for VMware. Jay was leading the Applications Development of all business applications for VMware during the extreme accelerated growth of the company from being 700 Million to close to 4 Billion annual revenue during the period 2007-2012. Jay’s team developed and delivered/implemented almost all of the business applications including the web portal for VMware during this accelerated growth period. Prior to that Jay was in different Applications Management positions at Oracle. Jay specializes in efficiently delivering and operating sustainable IT solutions in fast paced, high growth organizations. He has proven experience in successfully turning around large IT programs and organizations.
Jay has a Master of Science degree from University of Madras (Now University of Chennai), Chennai, India. Jay also has several industry recognized technology certifications and patent for tech inventions.
Jerome leads sales and service worldwide for Tesla. Jerome is focused on providing a delightful sales, delivery, and service experience which the Tesla customers are proud to recommend. Jerome is also responsible for Tesla’s geographic expansion driving the growth of stylish, customer-focused store and service centers. He was the Model S program manager during its development and led the vehicle engineering group through homologation and launch.
Prior to joining Tesla, Jerome created and led the Business Innovation department at Daimler, reporting directly to the chairman of the board of management. As Director, Jerome generated growth for the group and fostered entrepreneurship through a variety of initiatives. Before creating the Business Innovation department, Jerome worked with Freightliner LLC as General Manager of the Cascadia program, responsible for the development and introduction of a new generation of Class 8 trucks. Jerome managed all aspects of the development of the product line, including engineering, marketing, finance, purchasing, manufacturing, and quality control.
Jerome holds a Ph. D. in Mechanical Engineering from University of Michigan, in addition to an M.S. in Energy Technologies from ETSII in Madrid, Spain and a B.S. in Mechanical Engineering from ENSTA in Paris.
Greg Reichow is currently the Vice President of Production at Tesla Motors and is responsible for world-wide manufacturing, supply chain, and quality. He previously served as the Tesla Vice President of Powertrain Operations from April 2011 to May 2013. Prior to joining Tesla, Greg was Senior Vice President of Operations at SunPower Corporation. In this role, he was responsible for the rapid growth of advanced silicon, cell, and panel manufacturing operations around the world. Prior to SunPower, Greg held various roles in manufacturing and quality in the semiconductor industry.
Greg has a Bachelor of Science in Mechanical and Industrial Engineering from the University of Minnesota and a passion for building products that will change the world. In his spare time he enjoys mountain biking, skiing, and spending time with his family.
Diarmuid joined Tesla in 2006, and currently serves as the Vice President of Business Development in which capacity he manages commercial relationships and all aspects of government affairs. Before joining Tesla, Diarmuid served as Chief of Staff for Political Military Affairs at the US State Department, where he was involved in policy and operational support to the U.S military in various theaters of operation.
Before his tenure in Washington, Diarmuid worked in corporate strategy as a management consultant for Accenture, as a founder of educational software developer, Real Time Learning, and as a senior executive with both McCann Erickson Worldwide and Young and Rubicam. Over the course of his career, he has managed international operations, projects and marketing for such brands as Coca Cola, Gillette, and AT&T, among others.
Diarmuid has earned a bachelor's degree from Dartmouth College, a master's degree in Foreign Policy from the University of Virginia, and an MBA from Kellogg. He lives with his wife and two children in the Bay Area and escapes to the mountains whenever possible.
Arnnon Geshuri joined Tesla in November 2009 as the vice president of human resources and is responsible for driving HR operations and the global recruitment efforts. Previously, Arnnon was director of staffing operations for Google, where he designed the company’s legendary recruitment organization and talent acquisition strategy.
Arnnon joined Google as chief staffing architect in late 2004, when the company just emerged from its IPO and employed around 2,500 people. While he oversaw all aspects of recruitment, Google evolved into a technology powerhouse with 20,000 employees – a workplace considered the premier destination for ambitious software engineers.
Before Google, Arnnon was vice president of human resources and director of global staffing for E*TRADE Financial, where he helped recruit more than 2,000 people in 18 months and oversaw the North America HR organization, global talent programs and HR information systems. He also founded a startup and worked at Applied Materials, where he built and managed corporate-wide staffing operations as it increased 7,000 employees within 2 years.
In the early 1990s, Arnnon was an organizational effectiveness consultant for New United Motors Manufacturing (NUMMI), the Fremont, Calif.-based joint venture of Toyota and General Motors. Arnnon has a bachelor’s degree in psychology from the University of California at Irvine and a master’s in industrial/organizational psychology from San Jose State University.
Peter joined Tesla from NXP Semiconductors where he was responsible for purchasing and outsourcing. As CPO, he took the purchase organization from a tactical decentralized structure to a strategic global commodity organization.
Before starting at NXP, Peter was CPO at Sony Ericsson. Peter had a total of 13 years experience from different roles with Ericsson and Sony Ericsson in Sweden and the US. He led the team that built and implemented Ericsson's framework for Supplier Quality Assurance.
Peter has a Master's degree with specialization in Production and Quality Control from Luleå Technical University in Sweden. In his spare time he enjoys running, mountain biking, golf, cooking and travel.