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At the North American International Auto Show in Detroit Tesla had many stories to tell. We displayed three cars, each representing a facet of the Tesla story. VIN 1000 embodied a significant production milestone. The Road Trip Roadster, filthy from its drive to Detroit, was a testament to the durability and toughness of our technology. The Model S symbolized Tesla’s future – the ruby red car dazzled media, fans, and industry leaders alike.

Tesla spent two weeks in Copenhagen for the United Nations Climate Change Conference, Dec 7 to Dec 18. We spread the word about Tesla Motors to climate change experts, policymakers, journalists, and fans. We decided to exhibit the Roadsters on the streets of "Hopenhagen". We wanted to demonstrate that zero emissions vehicles are a reality, and show that the Roadster is capable of driving in severe weather conditions – snow, rain and freezing temperatures.

After months of preparation, Tesla Store München is now open and ready for business. We officially opened doors on 10 September. The all-electric Roadster is available for sale in continental Europe! Located at Blumenstrasse 17, the store serves as a hub for sales, deliveries, and service, and will further develop the sales and service network in German-speaking countries and Eastern Europe.

Thanks to an invitation from one of our early investors, I found myself spending Presidents Day at a round-table luncheon with former President Bill Clinton with a Sterling Silver Tesla Roadster Parked directly behind us. The round-table luncheon took place in Burbank, Calif., at the only LEED platinum-certified airplane hangar in the world.

After departing the frozen tundra of New York City, the Tesla Roadshow migrated south to Miami, Fla. We have more than 60 customers in Florida, including many people who had purchased a Roadster sight unseen, and it was high time they became intimately familiar with the car and Powertrain 1.5.

Tesla engineers have been keenly focused for some time on the 1.5 powertrain, which we have been testing extensively both on roads and at closed facilities. We have our own data collection kit, but we wanted to see what sort of performance figures we would get from a public track.

One hectic week in June was all it took for the Tesla Roadster to make a lasting impression in northern Europe.

First stop was Norway where the environmental organization Bellona had invited Tesla Motors to show the roadster to European VIP’s at the C8 Climate Summit. The interest was overwhelming and VIPs like the former Norwegian PM Gro Harlem Brundland, international environmentalist Fredric Hauge and a number of CEO’s from the major oil companies took the roadster for an enjoyable spin.

As part of our European sales launch, Tesla Motors participated as an exhibitor at Top Marques Monaco April 24th - 27th where we met many of our first EU customers and many potential future customers. We have a blog in the works, but meanwhile we wanted to give you a glimpse of some photos.

You can tell a full year has passed since we announced the Tesla Roadster because we’re starting to repeat annual events. Last weekend we participated in the Pebble Beach Concours d’Elegance for the second time. This is a terrific event held on the grounds of the Pebble Beach golf course each year.

The Tesla Motors Team is on the road to the Midwest and East Coast for our 2007 Spring Tour. While we will not have an official Tesla Tour T-Shirt (as good as that sounds, it has probably been done before by some folks that don’t look much like us), we can offer something a bit different: a day-by-day account of the trials and tribulations of life on the road and a companion photo album. In this travel diary of sorts, you’ll hear the good, bad, and ugly as the Tesla Motors Team embarks on our most ambitious customer outreach effort to date – hitting four major metropolitan markets in the span of just a few short weeks. So tune in and see the drama unfold here.

Tesla Motors wasn't planning to attend an auto show this year. We had a simple marketing plan: viral marketing, public relations, and a great website. But a sequence of extraordinary events changed everything.