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Why Californians got about half of Tesla Model S of the whole country?

There are about 38 million Californians out of about 300 million Americans. That's 12% of the population. How could it be that about half of Tesla Model S deliveries or 3,000 are in California?

The rest of the country know better just like NYT reporter Broder does?

Rich California while the rest of the country are poorer?

Too many celebrities in CA?

CA risk takers?

Come on, give me some clues please!

So goes CA, So goes the Nation!

Check your figures

Good economy, proximity to factory and service, has the Silicon Valley full of rich young tech people who also tend to be eco-friendly. Etc. Etc.

Lets hope it spreads like wild fire.

We have half of the Prius, Leafs, Volts, and now also MS. Nothing wrong with that. EV sales on CA are about 3% of total, 0.3% in entire US.
CA is car crazy... Do you have any idea how many Fiat 500 I see every day ? Show me a new car and CA wil buy it.
My very modest neighbourhood added yesterday MS number six - a white one... I love it.

@Electron - the young, rich comment is a big miss. None of the six I was talking about is rich, but we do not live pay check to pay check either. Hang out at the Menlo Park service ( the heart of rich ) - yes there you'll find your rich cliché... But it is only 2 out of 10.

Californians usually are more open minded and not afraid to try new things. That's why people call it a progressive state as opposed to a conservative state. It also started trend to adapt to forign cars in the 70~80's long before rest of nation did.

@Kleist, Rich is a relative term. In many areas $200K family income can be considered rich but it's no big deal for family of two newly graduated members to have that much income or more.

Some ideas: CA tax breaks, more greenies, warm weather state so battery anxiety isn't as high, higher pollution in metro areas so more open to zero emission car, in general trends seem to start more often in CA, Tesla is HQ in CA, so locals know it better, perhaps a more tech aware population.

California invested a lot of taxpayer $$ on ev infrastructure back in the late 90`s and early 2000, when you couldn't own a descent electric, because the carmakers blamed lack of infrastructure on the lack of electric offerings. Then the car makes had no more to complain about, but ca. Also lowewd electric or zero emission policies, and the whole thing was perceived as a tax boondoggle.

Tesla proved that you just need something that doesn't look / feel like a turd on the road and people see the infrastructure, and know they can use it without having to worry about just going back and forth to work... But that`s my interpretation and based on the facts at hand and by no means scientific...

Clues?

Is this a trick question?

Where do you think all of the "haters" live? Here's your clue... It's NOT California!

The eyes of the world are on the USA. The eyes of USA are on California. I'm sure you have heard this before. We live on the cutting edge of the world. What else would you expect of us?

Santa Clara County (aka. Silicon Valley) compared to the rest of the country:

Median Income: $89,064 vs. $52,762 (1.69 times greater)
http://quickfacts.census.gov/qfd/states/06/06085.html

Avg. STARTING Silicon Valley Engineer Salary (Before Stocks & Perks): $122,500 (2.23 times greater)
Double engineer household: $245,000 (4.64 times greater)
http://www.forbes.com/sites/connieguglielmo/2012/11/08/software-engineer...

Now compare a Model S 85kWh to the most popular luxury car (Mercedes C class): $87400 vs. $35,350 (2.47 times higher)
http://www.marketwatch.com/story/the-top-selling-luxury-cars-in-america-...

Wealthier? Yes.
Typical Engineer? Hell YES!
Comparing car to income? Not really. Starts to make more sense.

Warmer winter weather increases the EV range near the coast and at the desert.

Higher gas prices encourage alternative energy transportation choices.

@ir there are more Blink charging stations in San Diego than LA and more in LA than San Francisco .So it's not just the high incomes of the Silicon Valley types. We poor people in LA also are early adopters.

One look at CA gas prices would send me scurrying to the Tesla store!

@ir - to complete the picture you have to also include cost of housing... Tiny houses starting at $600k.

@ir - come over here and make ends meat. Yes, on the surface it looks better, but you are just watching the money move by...
A typical family home starts at about 1.5 to 2 million. Rent starts at $3 k for a tiny studio...
At work our young engineers have a tough time to estabish themselves and get by on their salaries.

I am in fat city... House paid of many years ago... Anual cost less then $10k. Because I didn't opted to buy a bigger house.

Carpool lane access, $2,500 state tax rebate, highest density of superchargers, highest density of service centers, highest density of showrooms, and a technology based economy (at least in the SF bay area) are some of the reasons that the Model S is very popular in California. People who can pick their car up at the factory in Fremont also get their cars more quickly for a variety of reasons.

CA = Bad traffic : EV Car = Access to Carpool (HOV) Lanes
$2500 CA Rebate
Lots of superchargers = Less range anxiety
High gas prices in CA = EV makes more sense
Huge trend in CA to adopt cleaner vehicles
Temperate climate
No need to angst over 21 vs 19 inch wheels (either will work in CA!)
Could go on and on...

+1 wraithnot and DC

Plus, in the words of Tupac and Dr. Dre: "California, knows how to party"

:-)

Californians are more open-minded, more forward thinking, (in general)
we also love cars more, we have 22 million passenger cars (not couning trucks, RVs etc)
while the US has 136 million such cars total. so 1 in 6 cars is in California. other reasons people alredy mentioned account for why we have more faster, cooler, greener cars.

@Mark2131 That's one good reason too. There are not that many global warming non-believers and Obama haters in the state although I could not tie the President to Tesla in any significant way.

Keep the hate politics out of it guys, you don't have to believe in man made global warming to love the car.

I agree with the points made by wraithnot and DC@Tesla. I would also add that living in the Bay Area and working in high tech for years, I like being an early adopter of technology, willing to invest in new trends and living through some of the beta phases along the way. I see the vision that Tesla is offering with the Model S and wanted to be a part of it by buying one.

High concentrations of early Teslas can be attributed to high concentrations of high tech businesses and engineers that are familiar with the technology, new product launches and new manufacturing lines. They were able to evaluate the technology and the viability of the business before the cars even hit the manufacturing line. They were more comfortable with the design, the development, the leadership and early adopter issues. It was easier for them to invest in the technology because they they knew it was viable on paper. This insight helped them manage their own expectations as well. The Northwest has a high concentration of Teslas for the very same reasons.

It didn't hurt that California was a hotbed of EV activity in the 1990's until incentives were quashed. Many of the engineers that got involved in those projects moved on to other high tech businesses. Some kept EV activities going as a hobby.

One more factor that I forgot to mention- a lot of employers in the SF bay area are installing free charging stations in their parking lots. One of my co-workers just bought a LEAF and the building owner is installing three J1772 charging stations in the near future. At first I wasn't that excited because I have an 85 kWh battery which is complete overkill for my daily commute. But then I realized the power would be free if I charged at work instead of charging at home. It's hard to beat free!

Your answer...

1) Here in California, we don't have harsh weather.
2) Having a nice ride in California is a higher priority than in most other states.
3) Tesla is designed and built in California, so it was introduced here first.
4) We have the largest charging infrastructure to date.
5) We have some of the highest gas prices in the nation.
6) We have some of the worst traffic in the nation.
7) California is blue-state, and supports green-technology more than the rest of the nation.
8) California is where the majority of tech companies are headquartered (it's not called 'Silicon Valley' for it's high number of breat implants :-)

I heard that L.A. has the worst air quality in the nation (and that Houston is in the top three, also). Maybe people are trying to breathe better air? I would live in L.A. except that I like fresh air.

@shop, People who practice hate politics would not want to be accociated with an EV and appear on this forum. No?

California combines innovative spirits willing to try new things, well above average incomes as a result of having a highly educated upper 20th percentile, exceptional respect to the environment (e.g., Yosemite, Redwoods, Whales, Bears) and a history of fighting the establishment - in this case, both oil companies and major auto manufacturers. It should be no surprise that Californians are early adopters of EVs.

With no intent to insult...the Midwest lacks many of these attributes - big oil rules the plains and EVs don't have the range that people there need in the cold. The Northeast also may be a bit cold in the winters, although this may be less a problem than many think. The South would offer an ideal climate, except for conservative attitudes and a general hatred for anything that Californian's like.

What about Hawaii? They could go 100% EV without sacrificing anything.


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